Sets clear expectations: the 4 required steps, the optional extras, and a real
person to help.
For chefs we really want, a real person reaches out — not an automatic email.
This is how we’d treat a lead like Canné LA.
This is where most chefs get stuck. We make the permit simple: which one to
get, a pre-filled form, and a person to check it.
⚖️ This is the honest version of “your orders are blocked.” It’s fine to
send because it’s true — payout and registration really are legal steps. We never say this
about a photo.
📈 The photo reminder — but as a friendly tip, not a fake block. It even
says out loud “nothing is blocked.” Same goal, no lie.
The happy ending: celebrate, then give the chef a simple plan to land their
first order in week one.